Using Crystal Awards for Employee Motivation - Employee Recognition Programs are Good Business
Crystal Awards are good for business. In every measurable way, companies that utilize recognition
and crystal award programs experience much lower employee turnover, fewer attendance issues, muchhigher customer loyalty, increased employee productivity and increased revenues.
Companies are finding it more and more difficult not only to make a profit these days, but
just to stay open. Finding and, more importantly, keeping good employees is more
challenging than ever. There are many different factors that motivate employees and
individuals. These include salary, power, flexibility of schedule, opportunity for
advancement, the ability to contribute, etc. Although individual priorities vary, the one
motivational factor that is almost universally valued by employees is RECOGNITION.
Employees who feel good about their abilities and their contributions to a company or team
are more likely to be happy, loyal and motivated. When recognized for their efforts and
achievements, employees historically elevate their desire to excel. In other words, they
become engaged in your company.
It all starts with a simple handshake.
Afterward, it's up to each employer to find a way to keep employees engaged. Engaged
employees are great ambassadors for your company. They work harder, learn faster and
produce more results. There is a direct correlation between employee engagement and
customer satisfaction and loyalty - happy employees equals happy customers!
One of the most effective ways to keep your crew interested and working at peak efficiency
is to implement a comprehensive awards program that recognizes and rewards excellence,
achievement, service and teamwork.
Among the many benefits to creating an crystal awards program in your organization are:
● It's Cost-Effective! The short-term cost of giving awards can be a fraction of the
long-term cost of salary/benefit increases, especially in a down economy.
● It's Contagious! When awards are presented, and later displayed on the recipient's desk
or office wall, others will take notice and "Award Envy" may result. Like a domino effect,
they will be motivated to earn their own awards which leads to increased performance.
● It's Fun! The spirit of teamwork and camaraderie amongst employees and management is
dramatically improved when people are recognized and singled out for their contributions to
your bottom line.
Additionally, when you give awards to individuals you are expressing your admiration and
appreciation for the recipients and their accomplishments - accomplishments that take great
effort and sacrifice. Crystal Awards are symbolic of that effort and sacrifice. In recent years
it has become very popular, in lieu of crystal awards, to give employees gift cards and cash in
recognition of their accomplishments. Another recent development has been the
implementation of "points" systems where employees log onto a website and shop for
So what's wrong with cash? Nothing, so long as it only represents a portion of your
overall recognition program. However, cash provides poor lasting recognition. When a cash
bonus is given, it normally shows up as a line item on an employee's pay stub. The
recognition for the actual accomplishment is gone as soon as the money is spent.
Typically, people use their cash awards to pay bills, go out to dinner, shop for presents
for someone else, take care of home repair, get their car registered, and so on. The value
of recognition is not very high when it is spent on unexciting daily expenses. The cash
will be gone by tomorrow, and the recipients often don't remember why it was given to them
in the first place.
Genuine, tangible crystalawards have the opposite effect. Every time your employee sees that
crystal award, the recognition of their achievement lasts, and keeps lasting, week after week, year
after year. It continually serves as a reminder of what can be accomplished through hard
work, dedication and perseverance. A good quality crystal award will last a lifetime and may even
be passed on to family members. How many of you have, or know of someone who has their
grandfather's old military medals? Taking stock of successes builds confidence to move
forward and achieve more. Crystal Awards are wonderful symbols of success.
When beautiful awards are handed out to employees in front of their peers, they have a
long-lasting motivational effect not only on the recipient, but on everyone in your
organization. They are a big deal. Crystal Awards celebrate and reinforce the ideals and values
on which your company was founded. Crystal Awards build morale in your team and the power of that recognition delivers to your company an unmatched return on investment - something a gift
card just can't do?